The id is responsible for our basic drives such as food, sex and aggressive impulses. It is amoral and egocentric, ruled by the pleasure-pain principle; it is without a sense of time; completely illogical; primarily sexual; infantile in its emotional development; will not take 'no' for an answer. (Thanks, Wiki.)
05 July 2009
If you have not done so...
You probably need to watch this. It is 26 minutes, but worth every second.